Getting to the top of Google’s organic search results is a top priority for many organizations. However, it isn’t always easy. To find the most effective keywords to target, you need to understand the ranking factors involved.
The best way to find these keywords is to use an SEO tool as a guide. The tool should display the most relevant data in an easily understood format.
While there are many tools available on the market, only a handful actually adjust their algorithms to match real organic search results. That means that it’s not always easy to find a tool that gives you the most accurate keyword difficulty score.
Some tools measure keywords and other SEO metrics using different variables. Despite the fact that keyword difficulty is not a single score, the number of competing web pages is. Typically, the higher the number of competing web pages, the higher the ranking difficulty.
The number of competing web pages is one of the most important metrics to monitor. However, there are other factors that impact the score. For instance, the quality of content can have a significant impact on the score.
Other metrics include the number of external backlinks, the number of visits per month, and the number of social shares. These metrics are important to consider because they can help you make decisions about whether or not to invest in an SEO campaign.
One of the best ways to get an accurate keyword difficulty score is to use a tool that has over 45 metrics available. This includes domain authority, Google and Facebook ranking data, and visits per month.
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