Whether you’re new to SEO or just looking to improve your site’s ranking, there are numerous tools available that can help. They are useful for checking structured data markup, tracking backlinks, and identifying any problems with your website. The information they provide can help you make smarter decisions.

Some of the best tools are free. One such tool is Google’s Keyword Planner. You can use it to find keywords that are popular and profitable for your business. It also provides search volume forecast data.

Another helpful free tool is AnswerThePublic. This tool helps you uncover new keywords, track competitor backlinks, and more. Its interface is simple and intuitive, and it allows users to generate reports.

Ahrefs offers a suite of free SEO tools. In addition to tracking backlinks, users can find the most relevant content for their domain and check whether their site is following best practices. Users can also conduct an audit of their site.

A few other free tools are Serpfox and Google Search Console. These tools provide detailed traffic data, including location and source of traffic. Their interfaces are easy to understand and they offer affordable monthly plans.

Using XML Sitemaps is a great way to tell your customers where to find your website. To create a sitemap, enter your website’s URL into the sitemap generator. Once created, you can then submit it to both Bing and Google Webmaster Tools.

If you don’t have the time to do SEO on your own, there are plenty of agencies that can do the job for you. However, it can be challenging to do the work consistently.