The term high paying keywords is a marketing term used to describe words or phrases that generate a significant amount of revenue for advertisers and publishers. This is often the case with AdWords and AdSense, as these PPC programs allow websites and bloggers to display relevant ads on their sites in return for a share of the advertiser’s clicks.
Some of the highest paying keywords relate to a number of industries that handle vast sums of money. These include financing, insurance, and even education.
Another category of extremely expensive keywords deals with products or services people are desperate for – think emergency dental work. These can be difficult to monetize, but can still bring in plenty of clicks from visitors who are in need of these services.
Aside from these highly competitive keywords, some other popular high CPC niches include terms around home damage repair, college degrees, and business software. These niches can be tough to monetize, but can still yield decent revenue with some smart advertising efforts.
Fortunately, there are tools that can help you find these high paying keywords. One of these is Semrush, which offers extensive Keyword Research features to make it easy for you to find lucrative keywords.
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