Smart Keywords are a way to search for specific sites directly from the Firefox address bar. They’re a little like Google’s “add a search” feature, but they’re site-specific and not browser-wide, so you don’t have to add them to your bookmarks or manually edit them.
These are search terms that you define based on the websites that you regularly visit. You can create smart keywords for sites like The Internet Movie Database (IMDB) or William Shatner’s biography, for example.
They’re a great way to get the information you need without having to go to the website and type it in. This will save you time and avoid the risk of accidentally navigating to the wrong site.
Creating and using Smart Content is a powerful way to improve your website’s rankings, traffic, link equity, crawl paths for search engine indexation and user engagement. It’s also a great way to build your authority in the topical areas you cover.
The first thing you need to do is create a taxonomy for the topics that you want to cover on your site. Once you’ve done that, you can start building your content architecture with semantic links and naming conventions to help your audience discover and consume the right type of content.
Another great way to build smart content is to use contextual cross-linking throughout the pages of your website. This will help with SEO and can also improve user engagement, as well as CTAs and related product sales.
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